Must-Have Tools to Run Your Online Boutique

Online E-Commerce Platforms

  1. Shopify - Tons of great features, simple and easy to use. 
  2. BigCommerce - Built-in SEO & other marketing features 
  3. Mozello - Affordable Website & E-Commerce Platform Starting at Free - $7/mo
  4. Wix - E-Commerce Platform - Great Selection of Free Themes, Starting at $14/mo
  5. Strikingly - E-Commerce Platform - Easy to Set Up. Up to 25 built-in themes
  6. CrateJoy Launch your own subscription box

Online Store Theme Resources 

 Google Must-Haves 

  1. Google Analytics
  2. Google My Business - for brick & mortar locations  
  3. Google Speed Test
  4. Google Speed Test for Mobile
  5. G-Suite (Domains & Professional Email you@yourboutique.com
  6. Submit my site - Google URL submission for crawling 

Web Analytics 

  1. Google Analytics
  2. CrazyEgg - Heat map tracking software for websites
  3. ClickyA real-time web analytics for your websites
  4. Heap - Capture user behavior 
  5. Lucky Orange - Conversion & Heat Mapping Tool Very affordable 7 day free Trial & starting at $10/mo

Email Marketing 

  1. MailChimp- Email marketing software with hundreds of custom made templates
  2. ConvertKit - Email marketing geared for business & conversions 
  3. Constant Contact- Over 400 custom email templates to chose from & easy to use 

Customer Service & Live Chat 

  1. Facebook Messenger  
  2. Olark - simple and easy to use live chat software
  3. Tawk - Free messenger app 
  4. Linc Care - Email notifications for shipping & orders

SEO Tools

  1. SEO Checker - Free SEO Tools 
  2. MOZ -  SEO management software 
  3. Unamo - Affordable SEO software 

Social Media 

  1. Tailwind - Schedule Posts, Monitor Conversations, Amplify & Analyze both for Instagram & Pinterest

  2. Kicksta.co - Grow your Instagram feed organically $99/mo (Annually) $149/mo (Monthly)

  3. Firing Table - Grow your Instagram feed organically $29.95/mo

  4. Social Oomph - Social media management tool

Additional Social Media / Instagram Tips 

Productivity Tools 

  1. Evernote - Great for to-do lists & keep projects on track 
  2. Freshbooks - Small Business Accounting Software
  3. Kit - AI marketing software built for Shopify - advertising, emails & goal setting can all be made simpler with Kit 

We have compiled additional resources here to help grow your business.  Or subscribe to our newsletter for weekly tips. 

- Happy Selling 

 

 

 

 

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